Masuo founded in the 1950's (also identified as Masuya), was a small Japanese toy maker best known for their mechanical and friction toys marked with an SM or MS logo type.


Masuya value and price guide

What's your 'Masuya' worth? Here are some recently sold items (USA):

Picture Title Date sold Price
Hot Dog Rod Friction Tin Litho Toy Race 04/2019 $225.00
Htf 1950's Circus Bandwagon Truck 04/2019 $93.75
1960s Japan Nike Sr 7 Atomic Space 05/2019 $89.99
Toy Tin Toy Moon Rocket Friction Works 06/2019 $89.99
Tin Friction Mercedes Touring Car Japan 05/2019 $49.99
See all sold items for more prices


Do you want to know more about collectible tin toys, and want to learn about value and identification? Take a look at these books on old toys on Amazon.

Masuya forum (1 comment)

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Martha - September 23, 2014

I have a vintage tin jumping zebra wind up with a monkey on his back. I looking forsome information on it. its still in box
►reply: Sorry, could't find any info on your toy. If it has the 'SM' tag it could be a Masuya toy or some Chinese brand (usually MS with a number). I've seen boxed 'Jumping Zebra' toys (MS 505) fetching around 20-30 USD.