In 1961, Emile Véron became the first French manufacturer of model diecast cars with Majorette. Since then, Majorette cars has produced a significant number of vehicles, focusing on everyday French cars.
Besides their important domestic presence, through large commercial channels, Majorette relies also in sales to foreign markets. In 1982 Majorette USA was established in Miami, creating a niche that still remains.
Over the years, Majorette cars has changed to adapt, with mixed results.
By the 1970s, Majorette cars had established a reputation of making detailed, heavy cars of good quality, and incorporating features like opening doors and hoods, translucent plastic parts, and a characteristic suspension system.
Towards the 1980s, as a marketing strategy, the design was geared to emphasize the toy appeal of the cars. This included brighter paints, large tampos and slightly exaggerated bodies.
The next decade brought financial troubles, which had a tremendous impact in the quality of the miniatures. After bankruptcy and a takeover, production was relocated to Thailand.
Fortunately, the rest of the old Majorettes are still there. Despite some occasional poor paint choices, and an intriguing fixation with the silver grey, the style change of Majorette cars has been successful.
If you are a Majorette cars collector or you want to know the value of your Majorette car, you can leave a comment below.
David Brook - May 12, 2015
Just bought a rover 105 rovermatic no name on the base plate did Majorette make one ??
►reply: Could also be a Budgie. Check these images and compare your model with them.
Jp - January 11, 2013
Hi,for the past year and a half I sold off the biggest know collection of majorette toys(over 40000 pieces)you can send me pictures and I can let you know the value of your collection as a whole or per piece.since all that makes the price is the variation of models.one can sell for 1$ and the same with different colors or stickers promotional and wheels can go for hundreds.and one thing I realised is that unlike other toys they do not have to be sealed in box to make the price go up.Since Majorette made various limited edition majo-pud ad-trucks as special order for promotionnal use by radio ,tv, grocery stores garage
Mr Keith Christopherson - January 10, 2013
I HAVE SOME MAJORETTE TOYS/TRUCKS THAT DATE BACK TO THE MID 80'S AND I CAN NOT FIND ANY INFORMATION ABOUT THEM ON THE INTERNET. I WOULD LIKE TO SEND SOME PICTURES TO SOME MAJORETTS EXPERTS OUT THERE WHO COULD ADVISE ME ABOUT THEM ECT, CAN YOU ASSIST IN ANY WAY?
►reply: Maybe this Majorette forum can help you!
Mike - December 2, 2011
is Majorette still around? do they have a Website?
►reply: Yes, I found their website here: www.majorette.com